Our Services

Burke Business Developments management services include:


  • Creating and properly structuring accounts, campaigns and ad groups
  • Keyword research and audience lists for each ad group
  • Negative keywords
  • Campaign landing pages
  • PPC copywriting
  • Ad creation
  • Bid management
  • Call tracking
  • A/B and multivariate testing
  • Turning off under-performing ads
  • Conversion tracking
  • Cost management
  • Ongoing monitoring and fine-tuning
  • Access to real time reports

Our Approach

All of our decisions are based on hard data and our 10-plus years of experience managing AdWords campaigns. We test, analyze and adjust to make your program as efficient and effective as possible. We monitor click thru rates, refine keyword lists, add negative keywords and shut off poor performers.


Our clients’ decisions to retain our agency are data-driven as well. They retain our services because it makes financial sense for them to do so.

Get in Touch

AdWords management is a core strength of ours. Learn how we can help you build your business through a finely-tuned AdWords program. Request an audit of your existing accounts HERE.


From offices in Southern California, Burke Business Development systems provides AdWords management and other digital advertising services to clients throughout California and across the nation.

AdWords Options

We provide AdWords management services for the following programs:


  • Sponsored search text ads appear at the top of Google’s search engine results page and drive traffic to your website or landing page. Your message reaches prospects at the moment they are searching for the product or service you offer.
  • Banner advertising on the Google Display Network offers a visually attractive option to text-based PPC ads and a massive potential audience.
  • Remarketing follows up with users who previously expressed interest in your product or service. Focusing on these individuals helps drive conversion and reduce cost per conversion.
  • Remarketing lists for search ads create strategies based on audience segments. With RLSA, you can tailor your message to searchers who previously visited your site, but did not convert.


Call (949)981-7011